New Product Packaging Research Paper Example | Topics and Well Written Essays - 1000 words

New Product Packaging - Research Paper Example It is important to note that the consumers recognize the colors and other forms that trigger the visual stimuli in the cognitive mind (Johnson, 2012). Once this happens the as, a survival instinct works, and you engage the consumer by the attraction nature. We shall use pink, blue and print the letters in black for total engagement. Pink is a color that symbolizes nurturing and unconditional love, giving the car owner the sense of love to the car and matching it with the product. Blue symbolizes the brand loyalty and confidence in the product; this communicates the sense of friendliness and consumer importance to us. The black letters print will represent the strength and brand authority also makes it stand out from the others, the letters are printed in aerial fonts for easier reading.The cartoon must have a simple design on one side indicating the number of piles for piling together plus other information like temperature and keeping it up. On the opposite side, it contains the add ress and location of the company. The other two sides show the content inside the carton. The simple design on the carton is effective in communication and branding. The print on the carton is tailor made to connect with the product inside hence the use of graphic design on two sides.For the small runs, flexography printing methods will be suitable for our production. It allows printing of up to three colors this make it a viable option for a high-quality small runs tailor made cartons for packaging the car perfumes.

Compare or contrast two consumer items of the same type (Iphone ) Essay

Compare or contrast two consumer items of the same type (Iphone ) - Essay Example For some people the two phones are not different. However, the two phones differ in many ways. The main difference between iPhone 4 and the iPhone 4s is on the phone’s camera. The iPhone 4 had a 5MP camera while the new iPhone 4s has a camera with 8Mp, which is considered the best camera that a phone can have. Additionally, the iPhone 4S has an increased aperture which is f/2.4 as compared to the f/2.8 aperture size in iPhone 4. The video of the iPhone 4s has also been improved as compared to that of the iPhone 4. The iPhone 4 could shoot in HD 720p while the iPhone 4S can shoot videos at HD1080p. Additionally, the iPhone 4s has added video stabilization ability as compared to iPhone 4 (Apples Web). Another difference between iPhone 4 and iPhone 4s is on the storage. iPhone 4S has an internal storage capacity of 64GB. On the contrary, the iPhone 4 had an internal storage capacity of 32GB. Additionally, the iPhone 4S has a memory card slot expansion which is a feature lacking in previous iPhones including iPhone 4 (Apples Web). Additional difference between iPhone 4S and the iPhone 4 is on the antennae. The iPhones possess different number of antennae such that they can switch between the different antennae while calling. The iPhone 4 (GSM) has three antenna breaks while the iPhone 4S have four antennae. The iPhone 4 and the iPhone 4S differ in appearance slightly. The iPhone 4s has an access panel and enclosed Micro SIM while the iPhone 4 (CDMA) lacks the access panel as well as the enclosed SIM card. Additionally, the iPhone 4 and the iPhone 4S is the serial numbers which are located on the back(Apples Web). An extra difference between iPhone 4S and the iPhone is on the internal processor. The iPhone 4S ha dual-core Apple A5 processor while the iPhone 4 has a single core A4 processor. Both iPhone 4 and the iPhone 4S have 512 MB RAM. However, the iPhone 4S is two time faster than the iPhone 4. Additionally, the